BUSINESS BRIEF

The startup is food delivery company in a fast casual restaurant setup serving binge watchers providing food & party beverages with high focus on taste, quality and affordability. The company provides fresh, healthy snacks which are ready to eat and have much better taste than packed products. Its products include Popcorn, Nachos, Beverages, Grills and many more. Here are some of the key highlights to look at-

• The company earns high gross margins of 40 to 60 percent on its products.
• Trade secret recipe which currently gives one the lightest and largest popcorn pop.
• The Company is targeting OTT platform users totalling to more than 161 million with online food delivery market to touch at $12.53 Billion by 2023.
• The company aims to become an on demand pop up food service for the industry across india and world wide
• Go To Market Strategy includes marketing with food delivery aggregators, instagram and through its own app as well.
• Most Important USP is that they have their very own kitchen where all there products are freshly baked/cooked with no preservatives, packed hot and delivered to customers in no time, that makes them unique from other competitors who rely on on packed products.