A Steady Revenue Startup in Consumer Products & Services (FMCG - Superfoods for Diabetics) from India is looking to raise funds

Posted By - Startup

BUSINESS BRIEF

The Start up is India’s first Diabetic friendly brand (with certified Lab reports)  of awesome tasting SuperSnacks & Superfoods operating in an almost unserved Indian market projected to have over 15 crore diabetics by 2025. Incidence of diabetes in India is essentially in the class having high disposable income & post pandemic this population is searching for healthier options much more seriously.

It is founded by a team with a 50+ years of cumulative experience in Wellness, Nutrition & FMCG industries. Between April 2018 to Mar 2021 they have sold 1,50,000+ units through various E-commerce portals, their website, E- Vending machines and 350+ stores in Delhi & 7 major cities in north India. It is regularly a Bestseller brand on Amazon & their ratings are one of the best in the category.

Post pandemic their average order value & repeat purchase is consistently on the rise on all platforms. They are working towards becoming a household brand name with a presence in 10,000+ outlets in top 30 cities, very strong online presence across India & exporting to markets in Europe, North America & middle eastern countries with a projected annual turnover of INR 200+ Cr in next 4 years.

With healthy unit economics it will be cash positive by June-July 2021 so the additional capital is needed only for accelerating the pace of growth.

It is backed by a renowned Institutional investor and some prominent angel investors. 50% of the current round has already been committed.

Founded Year:2018

Proposal

Funding Requirement

INR 30 Mn

Funding Status

I have a lead investor

Industry IconIndustry & Sub-Industry

Industry IconTechnology/Product/Service Offering

Supersnacks & Superfoods for Diabetics

StartUp Stage

Steady Revenue

Business Segment Type

B2B2C, B2C

End use of fund (in %)

Monthly Revenue Run Rate of past 3 months

Technology Information

Product/Service Offering

Supersnacks & Superfoods for Diabetics

Is your Technology Patented No

Financial Information

2018 (in INR) 2019 (in INR) 2020 (in INR) 2021 (in INR)
Sales 0 Mn 9.3 Mn 11.7 Mn 17.3 Mn
EBDITA N.D N.D N.D
PAT N.D N.D N.D N.D
TANGIBLE NET WORTH N.D N.D N.D N.D
LONG TERM DEBT N.D N.D N.D N.D
TOTAL DEBT N.D N.D N.D N.D

Business Document

Business Document

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