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BUSINESS BRIEF

The company is an established grassroot, on-ground and experiential marketing platform connecting brands with farmers, truckers, retailers and rural consumers through on-ground, creative and digital activations. It has an established track record of working with leading brands and executing campaigns across diverse rural and consumer markets. The company operates a profitable, asset-light and scalable business model with strong growth and operating margins.

Positioned in one of India’s fastest-growing marketing domains, the company offers immediate scale and defensible category leadership, making it a rare acquisition opportunity in the experiential and grassroot marketing space.

Business Divisions

It has separate divisions like Event, Creatives, Studio, Digital, and Corporate Gifting but not legally separated as a division or subsidiary.

Products & Services

• Experiential Activation – Roadshows, demo vans, trade activations, events.
• Creative & Content – Campaigns, films, audio-visual communication.
• Branding & Gifting – POSM, stands, merchandise.
• IT / Digital & SaaS – Automation tools, dashboards, and offshore digital marketing.

Additional Information

  • Ready-to-scale B2B Corporate Gifting E-commerce Platform

  • Holds an equity interest in an overseas social media technology company.

Proposal
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Industry

Marketing and Advertising

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Sub Industry

Advertising Services, Branding and Creative Services & Experiential and Event Marketing

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Nature of Business

B2B

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Sector

Services

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Reason for sell-off

Strategic Realignment or Pursuing New Opportunities

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Location

India

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Region

Central

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Open For Dilution

100 % (Complete Buyout)

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Top Customer

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Deal Size

INR 125 - 150 Cr

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Justification

Based on market multiple

Business Operation Information
Financial Information
2026 (in INR Cr) 2025 (in INR Cr) 2024 (in INR Cr)
Sales
N.D 22.3 14.9
EBITDA
N.D
PAT
N.D
Business Documents

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Advertising Services Branding and Creative Services Experiential and Event Marketing